Kashif, a renowned technology and AI expert, has established several ventures in the SaaS industry that are revolutionizing the fields of eCommerce and AI. With over a decade of experience, Kashif initiated "MicroKosm" in 2016, alongside DarazToolkit (2019), the sole business intelligence tool for Daraz marketplace sellers. The primary objective of these initiatives is to boost eCommerce industry in Sub-continent. Additionally, Kashif's latest venture, Its-AI (2023), is transforming the AI industry in the Gulf, Asia, and EU regions.